Projects / The Artful Green
The Artful Green is the pseudonym for contemporary Gloucester-based artist James Green. With representation among top art retailers and galleries, The Artful Green has been a rising force in the fine-art world, gaining increasing exposure and worldwide sales in recent months.
His style is abstract portraits with an edge – a style that harks back to his street-art influences. James understands the power of branding on all walks of life, and asked Repton to create a logo for consistency among communication items, as well as designing printed materials for shows and exhibitions.
Promotional postcards and business cards are important leave-behinds at galleries and events.
Photographing the work at James’ studio. Consistent exposure is everything in art.
The collateral has to fit Green’s style when they sit-by-side.
Printed portfolio brochures detail his latest work in a layout where that art takes centre-stage.